Campaigns
Campaigns are the foundation of your affiliate program. Each campaign defines what affiliates promote, how they get paid, and what creatives they can use.
Create a Campaign
- Go to Campaigns > New Campaign.
- Fill in the required fields:
| Field | Description |
|---|---|
| Name | Campaign name visible to affiliates |
| Description | What the offer is about, target audience |
| Category | Industry vertical (SaaS, E-commerce, Finance, etc.) |
| Landing Page URL | Where affiliate traffic will be sent |
| Commission Model | CPA, CPC, CPL, RevShare, or Hybrid |
| Commission Amount | Dollar amount or percentage per conversion |
| Cookie Window | Attribution window in days (default: 30) |
| Status | Draft, Active, or Paused |
- Click Create Campaign.
Commission Models
| Model | How It Works | Best For |
|---|---|---|
| CPA (Cost Per Action) | Pay per sale or signup | E-commerce, SaaS |
| CPC (Cost Per Click) | Pay per click | Traffic-focused campaigns |
| CPL (Cost Per Lead) | Pay per qualified lead | Lead generation |
| RevShare | Percentage of recurring revenue | Subscription businesses |
| Hybrid | Base CPA + RevShare bonus | High-value offers |
Add Creatives
Provide affiliates with ready-to-use marketing assets:
- Open your campaign and go to the Creatives tab.
- Upload banners, landing page screenshots, email templates, or ad copy.
- Supported formats: PNG, JPG, GIF, HTML, and text snippets.
Approval Settings
Control who can join your campaign:
- Auto-approve -- any affiliate who applies is accepted instantly.
- Manual review -- you review each application before granting access.
- Invite only -- only affiliates you invite can see and join the campaign.
Configure these under Campaign Settings > Approval.
Commission Tiers
Reward top-performing affiliates with higher rates:
| Tier | Monthly Conversions | Commission |
|---|---|---|
| Bronze | 0 -- 50 | $25 per sale |
| Silver | 51 -- 200 | $30 per sale |
| Gold | 201 -- 500 | $40 per sale |
| Platinum | 500+ | $50 per sale |
Set tiers in Campaign Settings > Commission Tiers.
Campaign Lifecycle
- Draft -- visible only to you, not listed for affiliates.
- Active -- live and available for affiliates to join.
- Paused -- existing links still redirect but new signups are blocked.
- Archived -- removed from listings, links return 404.